Serena Dugan + Lily Kanter: Co-Founders, Serena & Lily
An Inspiring Pair Shares Their Favorite Things List
ELAINE SAYS: The story behind Serena Dugan and Lily Kanter's inspired collaboration, SERENA & LILY is the type that makes me excitedly anticipate and remain open to the unexpected. It's a love story of sorts...at least it has many of the same components. Serena, a textile designer, wanders into Lily's baby boutique. They hit it off...there's creative chemistry. They share the feeling that something fresh is missing in the baby bedding category. It could have stopped there...but it didn't. What is the saying....it's not the idea that is great, it's the action after the idea? Something like that. Well, they did take action. In fact, they created what has since become a truly lovely lifestyle brand. If you've visited my GIFT BOUTIQUE, you've surly noticed a constant rotation of decor items from their line. Classic meets Bohemian, they put a spin on their style that makes each component feel natural to one who'd normally favor the other. Adding order to earthy...infusing crispness with creativity...I'm always excited to see what each new collection brings. I hope you enjoy peeking into their equally as inspired lifestyles and that you'll discover a few new things for your own.
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